iPhone as a status toy
First, celebrities highly appreciated the touch keyboard and the design of the iPhone itself. They tried to show off their new iPhones at every opportunity. Photos taken with the iPhone's camera were posted and shared on social networks.
Of course, not everyone could afford such a 'smartest phone'. The cost of the iPhone was high and equal to the price of five average phones. Hence the opinion persists that the iPhone is a super expensive 'show-off' toy. The spread of this opinion is facilitated by the anti-popularization of iPhones on social networks. It is said that this negative advertising is spread by Samsung. However, this does not affect sales, because the iPhone is still the number one smartphone.
iPhone as a means of mobile communication
A smartphone is a mobile phone that has a special operating system. Therefore, any phone that has any operating system of any type can be called a smartphone.
The iPhone is a smartphone and comes with an OS (iOS) developed by Apple for this brand. Unlike all other Android OSes, which can be used by different brands, the iOS system is installed only on the iPhone, and accordingly, repairs can only be carried out at Apple service centers. However, if the issue concerns a routine repair of the device or a glass replacement, it is easier to turn to specialized websites – the repair procedure and its description can be found here in a matter of minutes.
The availability of the latest applications and the ability to connect to the internet at any time of day or night gives its owners unlimited possibilities for online communication with friends, coworkers, colleagues, and business partners. These capabilities allow people engaged in business to manage their affairs and accounts, organize emergency meetings and conferences at any time and in any place.
That is why the iPhone is both an excellent means of communication and simultaneously an indicator of a person's high status in society and business. It is unlikely to meet a successful businessman with a keypad phone. And it's not at all about 'showing off', but about practicality, solidity, and convenience. It can be said that this is a necessary attribute of communication and status.