No matter how advanced the internet is, in our country there is still a shortage of Wi-Fi hotspots, and establishments with such hotspots are very popular. After all, there are no people who are against using 'free' internet a little.
Thus, if you are a business owner with a premises for providing services, you have the opportunity to install your own Wi-Fi for your visitors. Any internet provider can help with this – for example, the company Lanet. This feature has several advantages, let's look at them in detail.
Visitors spend more time in the establishment
This is obvious even to a fool, but there is not only logical confirmation for these words. Researchers conducted a survey, which found that in establishments with internet, 62% of customers spent much more time compared to those without internet. At the same time, 50% of respondents spent a larger amount of money than those who did not have access to free Wi-Fi.
You might think that customers will just come and sit on the internet in your warm premises without ordering or buying anything, but that won't happen. Out of 70 businessmen who participated in the study, only five noticed such a trend among visitors. Imagine a situation: a group of businessmen came to your establishment for negotiations. Of course, they will only order a cup of coffee and spend all their time talking. But understand that they visited your establishment precisely because of the internet, because there is no point in choosing a place without connectivity.
Gives an advantage over competitors
Usually, when choosing a place to relax, people look for a Wi-Fi sticker on the front door, whereas years ago everyone only looked at the quality of services and prices. Rapidly developing technologies force businessmen to adapt their business, all because competition in the market grows along with technology. Having your own free internet, you will win over competitors at least in this aspect.
At all times, keeping up with the times has been a very useful decision for business. Take any store or travel agency that currently does not have its own Wi-Fi, and you will understand that they are losing a lot. Not only new but also old customers leave it for a more comfortable store with its own internet. A person always strives for where it is better, and business is no exception.