As reported by 'Russkaya Germaniya', this entire company, the size of a small European town, first visited Paris and then Nice. The choice of the final destination was predetermined: it is with the south of France that the business of the Chinese enterprise is connected. In honor of the 20th anniversary of its partnership with this region, a mass trip to the Côte d'Azur was organized.
The Tiens Group concern, owned by Jinyuan, is of a mixed type: it is involved in biotechnology, real estate, tourism, educational and many other projects. The main goal of the trip was to strengthen the team spirit of the employees, and for this the owner spared no expense, spending 33 million euros. The costs are understandable, since in Paris alone 140 hotels had to be fully reserved for the employees. They traveled from the capital to the Côte d'Azur on high-speed TGV trains, and additional trains had to be organized. In Monaco and Cannes, 4760 rooms in 4- and 5-star hotels were occupied. To transport the Chinese guests along the coast, 146 buses were needed.
Flash mob of Chinese tourists in Nice entered into the Guinness Book of Records
The culmination of the trip was a mass action by Tiens Group employees in Nice, entered into the Guinness Book of Records. Wearing blue caps, groups of tourists from China formed individual letters and created on the Promenade des Anglais 'the world's largest inscription visible from the air.' They wrote the phrase: 'Tiens’ Dream is Nice in The Côte d’Azur,' which in simplified translation means 'Our dream is Nice on the Côte d’Azur.' But the guests thanked the city not only for this: their brief visit brought 20 million euros in additional revenue to Nice's budget.
What can you say – Chinese billionaires live large! And not just for themselves. And only one question still bothers me: if all Tiens Group employees left for Europe, then 'who was left in the shop'?
But the main signal is about something else: there are dozens and dozens of similar companies in China, capable of flooding all the paradises of Europe with their employees. No Guinness Book will be enough if Li Jinyuan's example proves contagious.