According to the terms of sale, immediately after purchase the new owner of the bull will have to give it to the city. In turn, the city authorities, for this generous gesture, will grant the buyer tax breaks, as well as the right to use the bull as a trademark.
The bronze bull was created in 1989 in response to the crash of the American stock market (1987) and has since become one of the most famous symbols of American-style capitalism, as well as a tourist attraction. The sculpture's author, Arturo Di Modica, says that in the past he was offered $4 million for this work, but he refused.
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